
Vernon Coleman and E-Books
None of my books
will be published as e-books in the future. I did sign a contract to allow an
American publisher to produce an e-book version of How To Stop Your Doctor
Killing You. But that's it. There will be no more e-books. One experiment
was enough for me.
Publishers all over the world are enthusiastically
embracing the new technology. Bookshops are selling e-book readers. Wholesalers
are distributing e-books. They are, in my view, all mad.
The e-book will
destroy publishing. Publishers, agents, wholesalers and bookshops will all
disappear. More important, from my point of view, the e-book will also destroy
professional authorship.
The Internet, and associated new technology,
have already darned near destroyed the music industry. (How many shops are there
near your home which sell CDs?) The film industry is fighting for its life as
DVD sales collapse. It can take hours to download a DVD from an Internet site.
But people do it. And pirated copies are absurdly easy to make.
It is
much easier to download a book from the Internet. And much, much easier to print
pirated copies - particularly when a book consists only of text. Online piracy
will destroy publishers who rely on selling e-books.
It won't take long
for computers and the Internet to destroy the publishing industry. It won't take
five years. The damage is already being done. And the problems started long
before technology companies started producing e-readers which were able to hold
copies of thousands of books, and pick up zillions more from the Internet (with
little or no money going to the authors or the original publishers).
First to put the boot in were websites such as Amazon which allow
`associates' to sell books for a penny (plus the postage). This is undoubtedly a
great service for book buyers, and a wonderful way to find rare books. But the
ready, and cheap, availability of books in this way has destroyed back list
sales. Authors and publishers can no longer rely on their books being in print
for years because all the books that have ever been sold stay in the system.
Instead of hiding on the shelves of second-hand bookshops in Hay on Wye or the
Charing Cross Road, waiting to be found by assiduous book hunters, they can be
found within seconds and bought just as quickly. Often for pennies. Books sent
out for review end up on Amazon or Ebay within a day or two of being put into
the post. The publisher and the author of a book that might have expected to
sell just a thousand or so copies to start with, and to have then remained in
print for years and earned a steady income, will now die an early death. A book
which might have survived in print for years will now be allowed to go out of
print very quickly. The publisher and the author must keep on producing new
books if they are to continue to eat. It is hardly surprising that the output of
new books is constantly accelerating. And hardly surprising that authors,
publishers and small bookshops are suffering. The disappearance of the backlist
will destroy small publishers and specialist authors. All this, note, was
happening long before the arrival of e-books and those damned reading devices.
(One of the most absurd sights of 2009 was that of WHSmith and Waterstones both
selling e-book reading devices. It was an extraordinary example of the murder
victim loading the gun for his assassin. If publishers, bookshops and authors
had united to defend their world then they could have protected themselves
effectively.)
The end result of all this is that bookshops will continue
to disappear. And so will publishers (especially the small ones which cannot
rely on income from television stations to survive). New book lists will exist
almost exclusively of biographies and autobiographies written by and about minor
celebrities. The most interesting books, specialist books, books that explore
new ideas, adventurous, daring, questioning books will be increasingly
expensive. Professional authors who aren't lucky enough to write huge
international bestsellers (and there is a huge element of luck involved in
writing a big bestseller) will find themselves joining the job queues and trying
to supplement their meagre incomes in some other way. As e-book reading devices
become cheaper so the death of the entire publishing industry will accelerate.
You won't find my books available as e-books.
Copyright
Vernon Coleman 2011
Home